Читать книгу Power Cues - Nick Morgan - Страница 12
Our Important Communications Are neither Verbal nor Conscious
ОглавлениеHere’s the good news. If we can tap into the hidden power that these findings reveal, we can take charge in meetings, dominate groups, and speak in front of audiences with charisma and persuasive eloquence, no matter what the subject or the occasion. We can lead people through the unconscious communication power our bodies give us. We don’t need words—well, only a little bit; mostly, we need gesture and sound.
With the right gestures and vocal tones, virtually anyone can take over a group and lead it, creating an instant tribe with herself at its head. We humans literally want to align our brain patterns through interpersonal communications, and we feel safest and happiest when we’re doing so. You can master group dynamics with your voice, your hands, and your posture. You can learn how to shape, control, and prompt the natural, unconscious responses people have in groups. You can learn how to control your own unconscious mind so that it does your bidding.
You can jump-start your leadership and propel it to the next level with these techniques.
In sum, people crave leadership. In order to be the best leader possible, you need to align your unconscious power cues with your conscious content to be able to lead groups, persuade others, and maximize your personal impact. Then you need to find your tribe.
No one gets led anywhere they don’t want to go. Machiavelli was wrong; leadership is not manipulation, not in the long run.11 It’s alignment, the leader with the group and the group with the leader. But you first have to maximize and focus your leadership strengths in order to be ready when your moment comes.