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E-Type: Builder/Creator Overview

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As soon as we make our first mark with a crayon, even before we build our first house in our sand box, we begin to create. We all have some need, some desire to create—it’s something we’re born with. But for people who fall into this E-Type the inclination to create becomes an overwhelming need.

Builder/Creator E-Types encompass a diverse range of entrepreneurs—from artists to bakers to carpenters to designers to electricians, and on and on. Whether they work with brick or bytes, paint or pie crusts, the key is that those who fall in this E-Type are driven to create something tangible where it did not exist before.

Surprisingly, this category has room for both a Picasso and a house painter. Why? Because the Builder/Creator E-Type includes both those have their own unique vision (an artist, for example) and those who have the skill to produce something that is someone else’s unique vision (a house painter, for example).

The Builder/Creator excels at making things, whether it’s paintings, wedding cakes, or skyscrapers. Starting out can be slow—it takes time to become established in this E-Type. But long-term rewards can be great.

Most often, however, businesses that suit this E-Type require a combination of one’s own unique vision and the client’s vision or needs. Think of an architect. Architects design buildings to suit their client’s desires, but they also have to bring their own talent and vision to the project.

Most businesses for this E-Type are a combination of art and craft, invention and skill. Consider some of the traditional words used for people who fall into this E-Type: artisans, craftspeople, designers, developers, visionaries, innovators.

Note: many Technologists (see page 63) may fit into this E-Type too, especially if they are creating new technology.

What Business Should I Start?

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