Читать книгу Start & Run a Bed & Breakfast - Richard Taylor - Страница 17
5.3 Local commercial establishments
ОглавлениеCommercial establishments are defined as large blocks of apartment suites or cabins, large inns and lodges, and hotels or motels. Generally speaking, these commercial establishments do not present a serious competitive threat to a B&B. The service provided and the overall atmosphere of these types of commercial businesses is quite different.
However, larger commercial establishments will present some competition if they are within sight of your B&B. A closely situated inn, hotel, or motel may distract passing customers who are seeking overnight accommodation.
You can overcome this difficulty by cultivating a customer base that is not dependent on the “passing trade.” You can also make yourself known to the management of these commercial businesses and offer to take overflow guests.