Читать книгу Start & Run a Bed & Breakfast - Richard Taylor - Страница 8
2. Sources of Information
ОглавлениеSince you are contemplating a tourist-oriented business, you will be happy to know that there is a huge amount of information available. Most of this material is produced by various levels of government that are always trying to capture a larger piece of the lucrative tourist trade. To obtain market research information on your particular area, the following sources are suggested:
(a) Provincial or state government travel offices:
• Travel brochures
• Accommodation listings (see list in Appendix 1)
• Provincial or state tourism studies
(b) Municipal government offices:
• Local tourism studies
• Seasonal visitor patterns
• Traffic studies
(c) Chamber of commerce:
• Local business statistics
• Tourist services available
• Accommodations available
(d) Nearby tourist attractions:
• Attendance records
• Types of visitors
• Operating season
(e) Local B&B associations:
• Local competition
• Styles of accommodation
• Tariff structures
(f) B&B guide books:
• Styles of accommodations
• Tariff structures
• Services offered
(g) B&B reservation services:
• Listing and booking fees charged
• Tariff structures
• Average bookings placed in your area
(h) Brochures from local B&Bs:
• Types of accommodation
• Tariff structures
• Meals provided
• Services provided
(i) Brochures from local hotels, motels, inns, and lodges:
• Types of accommodation
• Tariff structure
• Services provided