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Reason to Study Negotiation #6: Every Human Interaction Is a Negotiation

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Reason to Study Negotiation #6:

Every Human Interaction Is a

Negotiation

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egotiation begins the second you come into contact with another human being.

Negotiation is like riding a bike.

When was the last time you did not get what you wanted? And why is it that we don’t get what we want?

—In North America we live in a society that is conditioned to accept what we are given. We are not taught to ask for what we want. We are born, grow up, and go to school while serving the system and filling the demands of our teachers, parents, and employers. Nowhere in the system of conditioning are we asked about what we want. We are not taught to think about what we want or assert our positions. This failure to identify and go after what we want is a downfall of North American culture and makes us less competitive in business around the world.

In Canada and the United States, we are worried about being polite and not offending the other side. Unfortunately, our success is directly correlated to our ability to have hard conversations. We must become comfortable with being uncomfortable and asserting our position to get what we want.

We pay the highest prices for everything in Canada and the United States