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STEFAN AARNIO

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an outdated dinosaur that needs to die for our society to move forward. I am not attacking education; in fact, I am a huge supporter of education. Education is one of the most important investments a society can make to elevate itself. However, the current school system does the complete opposite by failing to teach people how to negotiate.

Learning to negotiate is one of the top skills for financial success in the modern world. The average college graduate today in 2016 will change careers on average every four years, and as time passes and technology accelerates, I anticipate that careers will become even shorter. The children of today and of the future will need to be more entrepreneurial than ever, and it is no longer enough to go to school, get a job, work until retirement, and then live while the government and your company pay for your lifestyle. In fact, that plan today in 2016 is virtually impossible. To survive and thrive in the modern world, we are returning to a time that is reminiscent of 1910 where everyone was an entrepreneur and very few people had corporate jobs. There were many micro entrepreneurs—people baking bread, people farming, people making clothes, and so on. And everyone had a small business. This is the age of the small business owner, and arguably the most important skill for business is your ability to negotiate. Without negotiation, the businessman cannot earn a profit or survive.

What is more important than ever in today’s market economy are your soft skills: your personality, ability to lead, communicate, and—most of all—negotiate! Regardless of your profession, your career, or your business, learning to negotiate is one of the most imperative skills and one of the most transferrable skills. I thank you for taking the time to invest in yourself and learning this very important skill set!

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