Читать книгу Ditch. Dare. Do! - William Arruda - Страница 5

I tell everyone I’m the most fortunate person I know because there are so many loving, fascinating, and inspirational people in my life—family, friends, colleagues, and clients who help me be a better version of myself. The list is too long—you know who you are! Thanks, too, to the careerists whom I meet at companies all over the world who want their work to have meaning and dare to be their authentic selves. And I’d like to express my gratitude to the Reach-certified Personal Branding Strategists (hundreds of committed coaches and consultants) and my dedicated Reach team. They have put their faith in Reach and in me. I truly appreciate it. Lastly, I want to thank all the contributors to this book for their meaningful stories, quotes, and insights and the witty and wise Deb Dib, without whom this book would not exist. Her brilliance, flexibility, and focus made this writing project fun, fulfilling, and fruitful.

—William Arruda

My life, my career, and my joy are powerfully tied to family, friends, colleagues in the careers and personal branding communities, and my wonderful clients—you’re far too numerous to mention by name, but you know who you are! I am so thankful for your presence in my life, your courage to be real, and your inability to accept the status quo! You feed my soul, creativity, and energy—and affirm my belief that purpose, passion, and innovation (and, yes, profit), even in baby steps, can ultimately move mountains and change the world. I must especially thank my family—Doug, Patrick, and Jessamyn—and my dear friends: Chandlee Bryan and Susan Whitcomb (of The Academies); Kim Batson, Cindy Kraft, Beverly Harvey, and Jan Melnik (my C-SuiteCareerCatalysts.com colleagues); and Pat Schuler (my fabulous coach). Without your support and understanding, I could never have “played hooky” to finish this book. And of course, there’s William, my teacher, mentor, and friend—your personal brand training and belief in me changed my life forever.

—Deb Dib