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Complete your own market research summary.

You can sort chosen customers in order of booking days available (as shown on each customer survey). Enter all the choices in that order, then enter the total and monthly booking days available for each customer type.

Your tourist attraction surveys show the local attractions that would generate tourist traffic in your area. Summarize only those attractions that would be preferred by your chosen customers. List them in order of popularity.

Finally, your competitor surveys, which show a sampling of private and commercial competition in your local area, should be summarized.

Separate the commercial surveys from the others. You don’t need to summarize this information, but keep it for future reference. You may be able to provide a few of the “extras” that they offer in your B&B.