Читать книгу People Follow People - Sam Cawthorn - Страница 12

A lot of the time we follow people who have great charisma and engaging personalities, but I suggest we need to delve deeper to uncover what they believe in and stand for. We need to look at their character.

One time, early in my speaking career, I met someone who had amazing charisma; he was mesmerising and instantly won my full attention. Soon he had become my right-hand man and I was pushing him up on stage constantly as a speaker, and he was really good. I also spent a lot of time training and coaching him, and I was even considering handing over the reins to him to run the business for me. Unwisely, I hadn't looked beyond his impressive presentation to delve deeper into his character and what he actually stood for.

After about a year, I discovered my error the hard way when he set up his own company and tried to steal some of my clients. So right there I got burned. But looking back on that experience, I'm glad it happened. Because it taught me to screen the people I work with more closely. Charisma is a great trait that can take you a long way, but the first seat at my table always goes to Character.