Читать книгу Do Your Own Home Staging - Tina Parker - Страница 3

After selling real estate for several years, I found myself searching for new ways to set myself apart from other agents. I tried different marketing tools before deciding to attempt the new and still fresh method of home staging. Home staging was, and still is, misunderstood by many agents. After several interviews and meetings with prospective home stagers, I happened upon Tina Parker. I was immediately drawn to Tina and her enthusiasm towards her work. She was the only stager that I got a genuine feeling of competency from.

I have often entered a home and felt that the house was beautiful and showed extremely well, and yet I would still feel that something was missing and be unable to pinpoint the issue. Tina’s innate ability to convey her knowledge of home staging concepts to both myself and home owners allowed me to uncover and resolve these issues, and therefore market properties to a wider range of clients. These homes often sold closer to their list prices with reduced time on the market. By staging a home prior to listing it, sellers can have a positive impact on the market immediately, as opposed to taking a “let’s see what happens” approach. The latter marketing blunder often stigmatizes a home and allows initial prospects to slip away.

The best home stagers can not only picture how the room will appear the most attractive, but can also create a lifestyle for prospective buyers. Homes will be judged by how they look and how they feel, which means that both are a part of setting its market value. The market value of a home is set by the buyer. Most home owners expect top dollar for their home; however, they are not willing to put in the time, effort, or money needed to make the property marketable. Many will take the initiative to paint and decorate the home to their tastes, but will ultimately choose the wrong colors and furniture placement. Individual styles vary, so it is invaluable to draw on the resources of someone who studies the market and knows what buyers are looking for. Home staging will keep your home fresh and ahead of the competition.

I have used Tina’s services consistently and with great success for the last few years. She is very creative and insightful, and can make the smallest of rooms look large and the darkest of rooms look bright. I have always said, “You have one chance to make a first impression.” After using Tina’s services, I realize you can stage your home to make the best possible first impression.

This book is an invaluable resource for anyone selling a home. It is an investment that you will not regret.

Sherry Shaddock