Читать книгу Do Your Own Home Staging - Tina Parker - Страница 6

One can say, without a doubt, that the process of selling real estate has changed over the past decade to include home staging. Today’s marketplace is well-informed, educated, very particular, and accustomed to experiencing great customer service when purchasing products — especially when buying high-ticket items. Technology has changed how real estate is promoted, as 84 percent of potential home buyers are looking to the Internet to find properties. Photographs are the new first impression, instead of curb appeal. Besides showing what a room looks like, photographs tell a story and sell a lifestyle or feeling about a home.

Preparing your home with home staging will allow you to use these first impressions to your best advantage before any actual viewings. The home staging techniques described in this book are effective tools for increasing your chances of selling your property faster and for more money.