Читать книгу Get Rich Blogging - Zoe Griffin - Страница 22

It’s important to think long-term. If you apply all the principles in this book and work hard, your vlog is going to take off and grow. People will forever link your name to the vlog if you name the vlog after yourself. You might often get spotted in the street, and complete strangers will call out your name.

Consider how it will affect any future career path you want to pursue if everyone automatically thinks about your vlog when they hear your name. It might work pretty well if you can imagine yourself having a career related to the subject you cover in your vlog, as your vlog could help you to establish yourself as an expert. But what if you have a comedy vlog and you see yourself with a future in politics? People won’t take you seriously. This is why many vloggers use either their first name or their surname. For example, Zoe Sugg uses Zoella and her brother Joe Sugg uses ThatcherJoe. Fleur Bell uses Fleur De Force and Phil Lester uses AmazingPhil. Their fans know their real names, but there’s still a degree of anonymity leaving the door open for future ventures. I know it sounds odd, but write down your name on your original piece of paper.