Читать книгу Launching & Building a Brand For Dummies - Amy Will - Страница 60

Registering a business simply means establishing it as a bona fide entity with state and local licensing and taxing authorities. If you’re creating a personal brand as a sole proprietorship, registering may not be necessary (depending on the jurisdiction and nature of your business), but if you’re operating as a corporation, your business must be registered.

Check with your state, county, and municipal government organizations or a local branch of the U.S. Small Business Association (SBA) to find out what you need to do in terms of registration and license for the type of business you’re starting.