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Getting a trademark, patent, or copyright

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If you’re creating something unique, you need to do more than register your business; you also need to register your ideas to protect your intellectual-property rights. Depending on what your “something unique” is, obtain a copyright (for books and other publications), patent (for inventions), or trademark (for a business or brand name, logo, or design). You may need all three.

You can trademark, patent, or copyright your intellectual property yourself through the U.S. Patent and Trademark Office (https://www.uspto.gov/trademarks) or hire an attorney to do the job for you. You can find plenty of law firms online that offer intellectual-property legal services. Just search the web for “how to” followed by “trademark,” “patent,” or “copyright” to pull up a list.

I cover this topic in greater detail in Chapter 19, but I mention it here because depending on your business and brand, it may be a crucial part of the getting-started process. You don’t want to come up with a multimillion-dollar idea only to have it stolen.

Launching & Building a Brand For Dummies

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