Читать книгу Handbook of Web Surveys - Jelke Bethlehem - Страница 39

2.2.2 WHY ONLINE DATA COLLECTION?

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The challenges of the online surveys have been recently increasing due to the explosion in the Internet use and of mobile devices. Potential advantages of this data collection mode are interesting, but several disadvantages or at least methodological question are arising. Thus, the researcher needs to understand and know the methodological issues to be faced and the risks of errors. The following paragraphs are focusing on the advantages and disadvantages and related critical issues.

Handbook of Web Surveys

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