Читать книгу Start & Run a Copywriting Business - Steve Slaunwhite - Страница 23

In his book Make It Your Business, Stephan Schiffman says that having a market for your services is a crucial ingredient for success. “If customers are there, just about any other hurdle can be overcome. But if you’re trying to sell something for which there’s no market,” Schiffman points out, “your business is doomed.”

Thankfully, the market for copywriting services is huge. Consider the hundreds of thousands of advertising agencies, design firms, marketing companies, corporations, associations, government departments, and businesses — large and small — throughout North America: all potential clients. You only need a few to keep you busy and prosperous full time.