Читать книгу Draw a Better Business - Cara Holland - Страница 25
Оглавление24 DRAW A BETTER BUSINESS
i’m more comfortable
with pictures than with
words
I struggled at school. Not because I couldn’t do
the work, but because I wasn’t a great fit with
the system wrapped around the learning. I was
a moody goth and I spent my fair share of time
outside the deputy head’s office. The exception
was art class, where I could be found drawing
moody, gothy things, with focus, and a huge
desire to learn and do well.
In art class I was okay.
Years later, as a social worker, I discovered that
working visually had the power to make it ‘okay’
for other people. It was a leveller. It encouraged
participation in difficult conversations and made
complex information‑giving easier. It bridged a
gap between me and a homeless teenager in
a way that words just couldn’t. When I started
managing teams, I brought this learning with me.
We drew our annual plans and I used pictures to
explain funding cycles and to facilitate events.
By 2006 I was ready to start my own business,
bringing what I’d learnt about working visually
to other people. Since that day I’ve worked with
household names like TimeWarner, Microsoft,
Sony and Google. I’ve been party to discussions
with business leaders, ministers and royalty, and
I’ve drawn everywhere from a muddy field to
Buckingham Palace.