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The E-Type test

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Based on my experience with thousands of entrepreneurs, I’ve identified nine specific E-Types that cover the range of personality traits and working styles. Later in this chapter I’ll describe the nine E-Types in depth. But first, I’m going to have you take the E-Type test.

The first thing to know about the test is that there are no right answers or wrong answers; no good answers or better answers. This is not a test that you can fail! I promise that no matter how you answer, I will not come back and tell you “you’re not fit to be an entrepreneur.” I’m simply going to help you find out what type of entrepreneur you are.

Next, be sure to answer these questions as honestly as possible—no one is going to see the results of this test except you. So don’t try to “second guess” the meaning of each question, choosing answers that you think will make the test come out more favorably for you. Remember, there are no wrong answers—there are just honest and not-so-honest answers.

Lastly, you will come across questions for which you feel no answer adequately represents the type of person you are. That’s okay—just try to pick the answer that is closest to you, even if it’s less than ideal.

What Business Should I Start?

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