Читать книгу Transitioning to Virtual and Hybrid Events - Ben Chodor - Страница 17

Reality: It's just as easy to walk out of a physical session or not even show up to the meeting as it is to click out of a virtual event. I would argue that there are more distractions at a physical meeting where most are located in cities with great climates and an abundance of leisure activities. When you click out of a virtual event, you're just right back where you started from, at your desk.

Plus, in a virtual environment we can measure how long people stay within a session with more accuracy than a badge swipe so we can confidently tell you which sessions are the most popular.