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Alejandro Cremades
Selling Your Startup
Читать книгу Selling Your Startup - Alejandro Cremades - Страница 1
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Страница 1
Страница 2
Praise for
Selling Your Startup
Страница 4
Страница 5
Страница 6
Acknowledgments
Foreword
by Bhavin Turakhia
Страница 9
2 Getting Your Company Acquired
M&A Is Harder Than Fundraising
The Acquisition Process
Media versus Your Business: What You See in the Press versus Reality
Acquirer Expectations
The Process
Accounting
Investment of Time
Sharing Risk
A Commitment to Making the Most of the Company
Make Them Look Good
Why Most Acquisitions Fail
That Was the Plan
It Wasn't What They Expected
Incompetence
Integration
Changing Markets and Circumstances
3 The Role of Investment Bankers
What Is an Investment Banker?
Good Cop, Bad Cop
Why Bankers Add Value
They Are Experts at Pitching
They Can Run Valuations
They See the Maximum Potential Value of Your Startup
They Handle the Paperwork
They Know the Players
They Know How to Stretch to Help Get Deals Done
Getting the Right Advice
Trusted Referrals
Long-Term Experience
Domain Experience
Not Just What You Want to Hear
Breaking Down the Fees
Retainers and Up-Front Fees
Reimbursement
Success Fees
Breakup Fees
Average Fee Levels
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