Читать книгу The Communication Playbook - Teri Kwal Gamble - Страница 39

A communication scholar once said that if communication can fail, it will.⁹ Our challenge is determining how we can prevent communication from failing. One solution is to make wise choices. In certain situations, some messages are appropriate and okay to say to particular receivers, whereas others are not.

Even though we all have different communication strengths and weaknesses, we can all benefit from getting better at communicating. When we add to our knowledge and make a commitment to develop the skills to apply that knowledge across an array of communication situations or contexts, we gain communication competence. For example, included among the skills necessary for effective communication is the ability to think critically. When we think critically, we have the ability to examine ideas reflectively and to decide what we should and should not believe, think, or do, given a specific set of circumstances.¹⁰