Читать книгу Instagram For Business For Dummies - Eric Butow - Страница 24

IN THIS CHAPTER

Deciding what info to use in your profile

Creating an effective bio

Upgrading to a business profile

After you install the Instagram app on your mobile device, the first major task you face is setting up your profile. Your profile should accurately represent your business brand — and appeal to your target audience.

In this chapter, we show you how to set up the different components of your profile. Although a profile has several parts, establishing the right username immediately is the most important. Proper selection at the beginning ensures that you don't have to make unwanted changes in the future or compensate for an irrelevant username as your business grows. If you set up your Instagram profile foundations to align with your brand, you'll be able to edit additional components as you grow and better drive business results from your Instagram account.