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You can edit or create your bio by tapping the Edit Profile button in your Instagram profile. In the Edit Profile screen, shown in Figure 2-6, go to the Bio field and insert the text for your bio. Save any changes when you're finished. Please note that Figure 2-6 shows the setup for a business profile.

Android users can format a bio completely in Instagram. If you want to include line breaks and spacing, tap the Return or Enter key (on the keyboard of your mobile device) at the end of the line.

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FIGURE 2-5: A hashtag in your Instagram bio can be helpful for branding.

Your bio can be edited and rewritten as often as you want. It's a best practice to review your bio every six months and verify that the information is still accurate and relevant. If something should be revised, go through the editing steps used to set up your initial bio to change the text.

If you run marketing campaigns or have seasonal content or promotions, you can update your bio to align with these events.